Before a Homeowner decides to put their home on the market, they should have a professional assessment of how the home measures up in today's market.
The market has changed. Staging your home now is super important to achieving the sale. More inventory on the market means more competition. How will your listing measure up? Let me share with you how important it is to prepare your listing the right way for top-dollar resale.
What is Home Staging?
Home Staging is a marketing tool used to help prepare the home to sell in the real estate marketplace for the greatest amount of money in the shortest amount of time. When we stage your home, your furnishings and accessories are rearranged to showcase the value and potential in your home. This better enables potential buyers to actually see themselves living there! You can see examples of homes we’ve staged by visiting our Home Staging Gallery.
Your Home Staging Goal: to drive traffic to the listing, bring in the buyers and let the offers begin. Buyers only know what they see. Because of this, if they’re viewing a home that hasn’t been staged, they might miss the vision of what could be possible. So we need to Set the Stage to get your property sold!
Here Are a Few Tips that will Get You on the Right Road to a Successful Sale:
Make your home more attractive to buyers. De-clutter and De-personalize. You are not selling your "things", you're selling your space. Clutter eats equity.
Make sure the home smells fresh and clean. "If you smell it, you can’t sell it." Bad odors are a turn-off to potential buyers.
Have a professional cleaning service deep clean your windows inside and outside. Clean windows will allow beautiful natural light to come into your home.
Neutralize all loud paint colors. Buyers love light and bright homes, and the home will photograph very nicely for the professional listing photos and videos. Yes, make sure you use a professional photographer, no cell phone pictures please.
Professional photos will be the first introduction to your listing. This marketing tool will drive traffic to the listing.
Don't forget the exterior of your home. Excite buyers as soon as they drive into the driveway with some beautiful landscaping, pruned trees and a fresh coat of paint if needed on the exterior. Sometimes, all you need is a good power-wash for the exterior of the home, including walkways.
Ninety-five percent of staged homes sell within 11 days or less. This is 87% faster than non-staged homes. They also sell for an average of 10%-15% more so you can recoup what you’ve spent on staging Think of Staging as an investment, not a cost. It's a return on investment when you take the time to prepare your home the "right way".
Captiva Design is here to help you streamline the process of selling your home. Learn more about the process on our Home Staging Services Page. If you have a question, we would love to hear from you by email or you can pick-up the phone and dial 954.205.6555 for a 15-minute complementary discovery call. We look forward to hearing from you!